Saturday, November 30, 2013

Community Manager

Job Description:

Campbell Mithun is seeking a Community Manager to help manage social conversations and media efforts for our agency and our brands. Social outlets are vital gateways for getting the word out to the world, and the Community Manager will be responsible for supervising all efforts within social outlets and writing in our client's brand voice on their behalf. This is an exciting opportunity that requires dedication, organization, passion and a true love of social media and real time marketing to create talked about brands. Teaming with Campbell Mithun digital strategists, you'll be able use analytics to guide ongoing conversations with audiences, as well as to inform the creation of relevant branded content for our clients.
  • Play an active role in developing innovative social media marketing strategies, based on inputs from clients, social media monitoring tools, competitive analysis, and secondary research.
  • Work closely with client and internal teams to write and execute social media engagements for clients, including serving as a community manager for clients' social spaces (e.g., Facebook pages, Twitter feeds, Instagram and YouTube). 
  • Maintain awareness of new social media marketing techniques being used by others, as well as look for opportunities to innovate and develop completely new techniques. 
  • Work with our analytics team to track success of social media marketing programs.
  • Organize results and findings into presentations under the direction of senior team members. 
The Ideal Candidate:
  • Can leverage the Internet for research and analysis 
  • Has superb writing and copy editing skills with great control of language and tone 
  • Is proactive and reliable with a strong desire to learn and excel 
  • Has ability to work comfortably and professionally in a dynamic, cross-functional, fast-paced, collaborative, and lean team 
  • Is very familiar with all major forms of social media and has actively cultivated his/her own network on at least one of the social media sites 
  • Has experience with mobile sites and comfortable with mobile technologies 
  • Has an intellectual curiosity (always asking "why?" and "what next?") 
  • Possesses excellent oral, written, and presentation skills 
  • Is analytically strong with proven ability to demonstrate data interpretation capabilities Is self-motivated, requiring minimal supervision in a fast-moving, relatively unstructured environment 
  • Expertise in copywriting 
  • Bachelor's degree or related experience 1–2 years of experience in related field (e.g., interactive agency, marketing, advertising, market research, public relations) 
  • Digital marketing or social media marketing experience preferred 
  • Proficiency in MS PowerPoint, Word, and Excel 
  • Basic understanding of SEO and SEM a plus 
Company description: Campbell Mithun has created client marketplace success for 80 years guided the founding philosophy: make Everything Talk at each point of customer contact. Since its founding in 1933, Campbell Mithun has established a national brand-building reputation in the consumer packaged goods, retail, healthcare, financial services and telecommunications sectors and serves clients including General Mills, Land O' Lakes, Chipotle, KeyBank, Great Clips, Sav-A-Lot, Schwan's, Popeyes, Toro and Purina. The agency is continuing to invest in talent that cultivates high-performance, foster creativity and growth with the opportunity for a community manager to join our team, having at least two years of experience. The qualified candidate will be able to hit the ground running and is expected to have a strong background in writing, digital and social experience with website development.

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